Quebec's RTC Havre-St-Pierre taps Adara for IP video

May 2, 2023
Quebec's FCCTQ is under exclusive agreement with Adara to offer the company's myCatapulTVe app-based IP Video Solution to all members, with a super-bundle to provide live linear, OTT/SVOD and universal search capabilities on a variety of consumer devices.

Adara Technologies Inc. announced that it has been chosen by Quebec broadband operator RTC Havre-St-Pierre [“Radio Télévision Communautaire Havre St-Pierre”] to deploy Adara's myCatapulTVe IP Video Solution.

The myCatapulTVe platform enables broadband and cable service providers to add “TV Everywhere” services seamlessly to their networks, and/or to migrate quickly and efficiently to app-based streaming Pay TV services.

Adara’s myCatapulTVe is an app-based IP video platform that enables operators to curate and deliver live linear, VOD and OTT/SVOD content including Netflix, Disney+, Prime Video, Hulu, YouTube and other channels using the operator’s own app as a one-stop destination for customers, "without the need for the operator executing separate, extremely onerous business relationships with OTT/SVOD providers," as pointed out by the company's May 2 press release.

RTC Havre-St-Pierre is a member of the Fédération des Coopératives de Câblodistribution et de Télécommunication du Québec (FCCTQ), headquartered in Quebec City. FCCTQ represents 22 cable/telecommunications co-op and non-profit organizations throughout the Province of Quebec, serving a total of approximately 75,000 customers.

Earlier this year, FCCTQ entered into an exclusive agreement with Adara to make its myCatapulTVe app-based IP Video Solution platform available to all of the group’s members.

Normand Tremblay, Directeur, Développement des Affaires, Québec for Adara, commented:

“We know that the fact that Adara’s solutions are multilingual and are based on decades of telecommunications industry experience are highly valued by our partners. RTC Havre-St-Pierre is the first customer resulting from our FCCTQ agreement and we look forward to entering into partnerships with other members for both our IP advanced video solutions as well as our bandwidth efficiency and reclamation expertise.”

Located in Havre-St-Pierre, Quebec on the North Shore region of the St. Lawrence River, the Havre-St-Pierre community comprises many small town and villages with a total population of approximately 5,500. An important tourist region that attracts over 30,000 visitors a year, the community is 1,000 km northeast of Montreal and faces the magnificent and unique Anticosti Island, a candidate since 2018 to become a UNESCO World Heritage site, as cited in the Adara press release.

Patrick Cadieux, managing director for RTC Havre-St-Pierre, and a board member of FCCTQ, stated:

“We at RTC Havre-St-Pierre and the Fédération have been most impressed by the innovativeness and professionalism of the Adara team. They truly understand our needs as a smaller regional operator who competes against national players and with their sound financial structure and solid operational support, I believe they represent the best in a business partnership.”