Comcast (NASDAQ:CMCSA) has more than doubled the speed of its "Performance 25" Xfinity Internet tier from 25 Mbps downstream to 55 Mbps for existing customers in California at no additional cost. The new speeds for the rebranded "Performance Plus" tier are effective immediately.
To receive the new internet speeds, most customers only need to re-set their modems by unplugging the equipment from the power outlet. Comcast will notify any customers who need to upgrade their equipment; those who currently have a modem from the company will not be charged to upgrade their equipment while those who own their own equipment will need to either purchase new equipment or lease a modem from Comcast to receive the increased speeds.
"We're always looking for ways to add value for customers," said Elaine Barden, vice president, sales and marketing, California Region. "Today's news, combined with our recent xFi launch, give our customers more speed, coverage and control than ever before and really delivers a great overall internet experience in their homes."
Earlier this month, Comcast launched Xfinity xFi, a personalized WiFi platform that provides a digital dashboard for customers to set up their home WiFi network, find their password, see what devices are connected, troubleshoot issues, set parental controls and even pause WiFi access on their home network during dinner or bedtime.