Viaccess-Orca and Encoding.com have partnered to streamline the preparation of VOD content for OTT multiscreen applications by integrating Viaccess-Orca's cloud-based TV Everywhere as a Service (TVaaS) with Encoding.com's cloud media processing platform. The combined solution is intended to enable pay TV operators to prepare and manage video content for multiscreen viewing from a single pane. The joint solution can be managed in the cloud, with monitoring and control enabled by the operator.
"Speed to market and video quality are critical requirements in today's OTT world," said Jeff Malkin, president at Encoding.com. "Our cloud media processing platform is designed to accommodate the ebbs and flows in media processing workflows. Whether operators are working with a few or thousands of files, we can automatically scale the necessary resources to process files simultaneously and in a fraction of real time. With Viaccess-Orca's well-rounded approach to multiscreen content preparation and delivery, this partnership is a win-win for pay TV operators looking to be competitive in the OTT multiscreen environment."
Viaccess-Orca's cloud-based TVaaS is intended to simplify multiscreen content preparation and delivery, and to improve monetization by enabling operators to manage the entire workflow from transcoding to packaging, encryption, publishing, personalization, and delivery.
The combined solution is designed to let operators scale up and down as needed, with sub-10-second average queue times and guaranteed queue time SLAs. Encoding.com algorithms utilize compute resources based on the appropriate job profile to improve efficiency and speed.
"With OTT delivery heating up in the pay TV market, cloud infrastructure has become a fundamental requirement," said Paul Molinier, CEO at Viaccess-Orca. "Collaborating with Encoding.com, we're one of the first providers to offer an end-to-end, cloud-based solution for OTT multiscreen content preparation and delivery. Encoding.com has the best and most mature approach to cloud-based video processing, offering a rich set of features and best-in-class picture quality that allows the content providers to support a vast range of devices in any bandwidth scenario."
Viaccess-Orca will demonstrate its TVaaS solution at TV Connect next week in London.