Today cable subscribers still include mom and pop, who are content to watch the television in the den. But they also include younger folks – kids born with a mobile device in one hand and the other on a PC keyboard. Time moves on, and these kids and young adults soon will dominate the market. Operators who don’t get with the multiscreen program will miss out on all this fun.
In part 2 of BTR’s Multiscreen Leaders 2011 report, we’ll hear from five more multiscreen contenders. Watch the video above for the entire program or select one of the videos below to view a solution directly.