DirecTV Now will comprise a range of content packages, including much of what is available from DirecTV today - on-demand and live programming from many networks, plus premium add-on options. Customers will be able to access the service over a wired or wireless Internet connection and on Internet-enabled devices. Consumers can simply sign up for the service, download the app and begin watching.
DirecTV Mobile is intended as an affordable mobile-first user experience for people wanting to watch premium video and made-for-digital content directly on a smartphone, regardless of wireless provider. Consumers can start watching video immediately after sign-up and app-download.
DirecTV Preview is a free offer for anyone with an Internet connection and will feature some of the programming available on DirecTV today. The tailored ad-supported service will showcase content from AT&T's AUDIENCE Network, other networks and content sources, and millennial-focused video from Otter Media, a joint venture of AT&T and The Chernin Group.
AT&T will continue to provide DirecTV's satellite TV entertainment service, as well as AT&T's U-verse TV and Internet service.