Simplestream to Debut OTT Solutions at NAB

London-based OTT vendor Simplestream will be making its American debut at the NAB Show in Las Vegas in April. The company plans to ...

Simplestream to Debut OTT Solutions at NAB
Simplestream to Debut OTT Solutions at NAB

London-based OTT vendor Simplestream will be making its American debut at the NAB Show in Las Vegas in April. The company plans to unveil its enhanced suite of modular cloud video solutions - including its Cloud TV Platform and MediaFlow - at the show.

The company offers end-to-end OTT workflows, including apps, for all platforms on a SaaS model and plans to open an American office later this year to support delivery of live, catchup and VOD content, and also to better support its European work.

"2017 has been off to a very strong start for Simplestream with several new customers in the United States and ambitious plans to expand our footprint in the region," said Adam Smith, founder and CEO of Simplestream. "We are investing in on-the-ground presence in the American market to enable a wide range of channels and operators to cost-effectively and efficiently feed the growing consumer hunger for accessible, high quality and engaging video content."

"The economics of the cloud and the new techniques it enables, like virtualized playout, are beginning to really disrupt the video distribution marketplace," said Dan Finch, commercial director of Simplestream. "Any size of channel and operator can now use Simplestream cloud solutions to syndicate next-generation TV Everywhere services profitably and at scale - this is what we'll be bringing to the table at NAB Show 2017."

Booth demonstrations will include:

  • Cloud TV Platform: An end-to-end, white label solution to enable pay TV operators, telcos and broadcasters to deploy TV Everywhere services across multiple screens and territories. The solution includes support for unlimited live channels, automated catchup with backward scrolling EPG, VOD delivery, and user and entitlement management.
  • MediaFlow: Launching at NAB, MediaFlow is designed to enable broadcasters and other content owners to distribute live channels and VOD content to any number of affiliate platform partners internationally. Linear channels can be time-shifted and customized with virtual playout to ensure effective monetization in any territory. It's built upon the company's modular cloud-based Media Manager platform and can be integrated with other modules to combine with direct-to-consumer streaming services.
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