SeaChange maintains that it developed Rave in response to the evolution of the OTT market to one that requires a TV-quality platform to generate the greatest possible revenue from content. Placing value for content above all else, Rave is an OTT platform that enables live, time-shifted, pay-per-view and on-demand video services as well as storefront creation comparable to the iTunes store.
Rave's analytics engine monitors consumer behavior and social conversation in real time to drive predictive profiling and sentiment insight. SeaChange's user experience, combined with third-party apps, enables advanced content recommendations, discovery and social media. Monetization features include download to purchase and rent, subscription packaging and couponing.