Pay TV Subs Down 175,000

According to the Leichtman Research Group, the 14 largest multi-channel video providers in the United States -- representing about 94% of the market -- acquired more than 380,000 net additional video subscribers in 2011. Annual net multi-channel video additions in 2011 were about 175,000 fewer than in 2010.

Combined, the top multi-channel video providers account for more than 94.5 million video subscribers, with the top 10 cable companies having 52.7 million, satellite TV companies having over 33.85 million, and top telephone companies having 7.96 million. Other findings include:

  • The top 10 cable companies lost about 1,620,000 video subscribers in 2011, compared to a loss of about 1,780,000 subscribers in 2010.

  • The top telephone providers added 1,505,000 video subscribers in 2011, compared to 1,644,000 net additions in 2010.

  • Satellite TV providers added 496,000 video subscribers in 2011, compared to 696,000 net additions in 2010.

  • In the fourth quarter of 2011, multi-channel video providers added about 230,000 subscribers, compared to a gain of about 90,000 in the fourth quarter of 2010.

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