Anevia, NVIDIA team to cut UltraHD HDR encoding costs

Anevia is aiming to reduce the cost of 4K/UltraHD high dynamic range (HDR) video processing. Anevia's Genova video compression encoders are now optimized to work ...

Ultra Hd

Anevia is aiming to reduce the cost of 4K/UltraHD high dynamic range (HDR) video processing. Anevia's Genova video compression encoders are now optimized to work with NVIDIA T4 GPUs to enable OTT service providers to deliver programs in higher video quality without a commensurate increase in costs.

"This new development secures Genova as one of the most powerful ranges of video encoders in the OTT business - not just for SD and HD channels, but for the rapidly expanding world of UHD HDR," said Jerome Blanc, EVP of Compression Products at Anevia. "We have been working with NVIDIA to integrate its latest-generation T4, which is one of the most recent graphics processing units on the market. 4K needs huge computing resources, which T4 acceleration now makes more affordable. The improvements we have achieved compared to the NVIDIA P4 card are nothing short of astounding, with video quality gains of over 30%, and still enabling nine multi-rate 4K UHD HDR channels to be delivered from a single server. This level of performance brings 4K UHD HDR well within the compass of Internet-based content delivery networking."

"Television display standards have advanced dramatically since the days of 525-line and 625-line standard definition," said Anevia CEO Laurent Lafarge. "Each evolutionary stage represents a major challenge for terrestrial, satellite and OTT network operators alike. Our role is to turn these challenges into opportunities so that our customers can deliver the increased video quality their viewers appreciate as they invest in ever higher-quality display devices. This latest progression in the performance of the Genova encoders reflects very well on the skill and experience of both our technical development team and solutions partners such as NVIDIA."

"The NVIDIA T4 GPU, which is ideal for UHD signal processing, has achieved great results with Anevia's Genova encoders," said Serge Palaric, vice president of alliances, OEMs and embedded at NVIDIA. "The T4's breakthrough video capabilities are enabling new AI-based experiences, products and services."

Anevia's Genova range of Linux-based HD video encoders can be deployed across both private and public IP networks. Supporting a range of encoding modes, they allow operators to choose whether to prioritize quality or speed.

Based on the NVIDIA Turing architecture and packaged in an 80 W, small PCIe form factor, the NVIDIA T4 GPU is designed to accelerate cloud workloads, including high performance computing, deep learning training and inference, machine learning, data science and analytics, and virtual graphics.        

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