Triveni Deploys at ATSC 3.0 Test Station

Triveni Digital is collaborating with the National Association of Broadcasters (NAB), Consumer Technology Association (CTA), third-party ...

Triveni upgrades video analyzer
Triveni upgrades video analyzer

Triveni Digital is collaborating with the National Association of Broadcasters (NAB), Consumer Technology Association (CTA), third-party technology providers, and Tribune Broadcasting station WJW-TV in Cleveland to set up an operational ATSC 3.0 test station. Triveni's GuideBuilder XM ATSC 3.0 signaling and announcement generator and StreamScope XM MT monitoring and analysis system with support for ROUTE and MMTP encoding have been deployed at WJW-TV to test interoperability and performance.

"The NAB/CTA ATSC 3.0 test station project being hosted at WJW-TV is envisioned as a neutral laboratory to test anything and everything related to ATSC 3.0," said Lynn Claudy, senior vice president of technology at NAB. "We welcome both manufacturers and broadcasters to participate in evaluating and exploring the capabilities of the next-gen standard. With companies like Triveni Digital spearheading this effort, the industry will be well-prepared to go on-air with ATSC 3.0."

Triveni Digital's GuideBuilder XM signaling and announcement generator is being used at WJW-TV to ingest schedule updates from listing services, apply them to relevant services, and output program and service guide data to multiplexers. With GuideBuilder XM, the station can test the delivery of electronic programming/service guides (EPGs/ESGs) and localized emergency alerts. WJW-TV is using StreamScope XM MT to perform analysis of ATSC 3.0 streams and data structures for error detection and resolution.

"Triveni Digital has been leading the ATSC 3.0 charge ever since the standard development process began, offering compatible technologies as well as integration and ecosystem expertise," said Ralph Bachofen, vice president of sales and marketing at Triveni. "Deploying our StreamScope XM MT and GuideBuilder XM solutions at the WJW-TV ATSC 3.0 test station will make it practical for broadcasters to launch early deployments and trials of the standard to enhance the digital television experience."

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