Verspective Operator Analytics is a suite of offerings designed to emphasize data security and integrity as a foundation for actionable intelligence. It enables data export to leading pre-integrated third-party analytics partners and to the operator's own business intelligence tools.
By using pre-integrated third-party visualization tools, operators can minimize churn, optimize advertising revenue, and enhance the discovery experience with recommendation and personalization algorithms. Aggregated consumption and engagement data can also provide direction and leverage in content licensing negotiations, Verimatrix says.
The reporting portal is powered by Tableau, an interactive data research and visualization software. This enables cross-functional organization to access and consume them in a simple to use Web UI. From this point, the reports can be updated, filtered, refined, and subscribed to or scheduled for periodic email delivery. The API supports data export and third-party analytics, and security features make only needed data subsets available to partner products.