Smart Home: $72 Billion Market by 2017

Strategy Analytics predicts that 16% of broadband households in the world - some 160 million homes - will have at least one smart home system by 2017, and that the total market will reach $72 billion by then. Interactive security services, integrated entertainme...

Strategy Analytics predicts that 16% of broadband households in the world - some 160 million homes - will have at least one smart home system by 2017, and that the total market will reach $72 billion by then. Interactive security services, integrated entertainment and home controls are expected to be the major revenue generators, followed by self-monitoring systems and services.

In other smart home news, Strategy Analytics' 4Q 2012 survey of broadband households in western Europe and the United States indicates surprising interest in and willingness to pay for remote monitoring and control in addition to professionally monitored interactive security services. More than 50% of broadband households without security indicated willingness to pay for professionally monitored services if combined with monitoring and control capabilities. The survey also indicated significant willingness to pay for remote healthcare and energy management services if priced right. Potential adoption of smart home services is highest in the United States, UK, Germany and Italy.
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