Comcast Spotlight to Sell U-verse Ads

Comcast Spotlight, the advertising sales division of Comcast, and AT&T Advanced Ad Solutions, the national advertising sales division of AT&T, announced an agreement making it more convenient for advertisers to reach TV viewers in more than 20 U.S. marke...

Comcast Spotlight, the advertising sales division of Comcast, and AT&T Advanced Ad Solutions, the national advertising sales division of AT&T, announced an agreement making it more convenient for advertisers to reach TV viewers in more than 20 U.S. markets. Beginning as soon as June, Comcast Spotlight will sell local advertising on the AT&T U-verse TV service in selected markets where both Comcast and AT&T currently provide TV service.

NCC Media, the ad sales, marketing and technology organization that represents cable, satellite and telco operators in every U.S. market, will manage multi-market buys on both the Comcast and AT&T U-verse services for national advertisers.
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