Cable Show to Highlight Ad Opportunities

The Cable Show 2011 in Chicago will feature a series panels and presentations, developed in partnership between the NCTA and the Cabletelevision Advertising Bureau, focused on a number of advertising issues and opportunities for cable operators, programmers, adv...

The Cable Show 2011 in Chicago will feature a series panels and presentations, developed in partnership between the NCTA and the Cabletelevision Advertising Bureau, focused on a number of advertising issues and opportunities for cable operators, programmers, advertising agencies and buyers. The ad program runs on June 14 and 15, and will feature the following sessions:



  • Executive Perspective: Cable Advertising Executives on the State of the Business


  • Politically Correct: Best Practices for Political Advertising Success


  • We Can Relate: The Evolving Picture in Affiliate Relations and Cable Advertising


  • Television with a Twist: New Possibilities in Advanced Advertising


  • Through the Looking Glass: Advertising Sales in a Multi-Screen Environment


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