Comcast Launches ITV Ads

Comcast is launching interactive TV in conjunction with Tours.com, wherein audiences can interact with a travel destination or supplier message by choosing to see a longer informational program about it simply by clicking a button on the TV remote control.

Comcast is launching interactive TV in conjunction with Tours.com, wherein audiences can interact with a travel destination or supplier message by choosing to see a longer informational program about it simply by clicking a button on the TV remote control.
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