This live video chat with Vito Forlenza, Senior Director, TV Everywhere Content & Product Strategy for Comcast Cable, and BTR Managing Editor Ron Hendrickson will examine how the Comcast team brought the World Cup to the mobile world, and successfully deployed hundreds of thousands of streams to their subscribers’ devices for an extended period of time across multiple areas, with geographically customized programming.
You’ll hear:
- what Comcast did to prepare for record-breaking traffic volume
- the effect it had on the network and customer experience
- and lessons learned that will be applied to future large sporting events
The video will be available immediately following the event on this page, and via Google+ and YouTube.