Microsoft, Imagine Preview Multiscreen Encoder

March 7, 2015
Imagine Communications and Microsoft (NASDAQ:MSFT) released a public preview of Azure Media Services Premium Encoder. The cloud ...
Imagine Communications and Microsoft (NASDAQ:MSFT) released a public preview of Azure Media Services Premium Encoder. The cloud offering for on-demand workflows is intended for global multiscreen deployments. Imagine and Microsoft will demonstrate it at the 2015 NAB Show in Las Vegas, April 13-16.

The encoder is designed to enable media companies to design and launch scalable, cloud-based media processing applications, workflows and services on-demand, while reducing IT implementation and maintenance costs.

The solution integrates a processing engine with automated decision-making logic and metadata processing. It's also designed to support additional input and output codecs and file formats such as 4K UltraHD in AVC and closed captioning.

Accessible through a standards-based, programmable web interface with Media Services REST API, the Azure encoder can be used as part of an end-to-end Azure Media Services workflow. Included with the solution is a graphical workflow design tool that supports parallel tasks and in-line logic.