Sky has invested in You.i TV, a provider of software tools for cross-platform video app development.
The investment is part of the larger You.i TV Series C funding announced last November.
David Beazley, director of software engineering at NOW TV, Sky's online streaming service, will join the You.i TV board alongside representatives from AT+T, Causeway Media Partners, and Kayne Anderson Capital Advisors.
You.i TV offers a video platform designed to deliver content across multiple platforms with an architecture designed for maximal code reuse. Now supporting React Native, an open-source development framework pioneered by Facebook, You.i Engine One customers have access to a unified app strategy, a video-first design and development toolset.
"The backing of Sky, alongside our existing strategic investors, highlights the fact that You.i TV is at the forefront of the trend solving the world of device fragmentation as consumers demand content everywhere," said You.i TV CEO and Co-Founder Jason Flick. "With the support of this unparalleled group of strategic investors, we look forward to fueling the expansion of You.i TV's global footprint, developer community, and reimagining the ad experience".
Beazley said: "Sky and You.i TV share a vision to connect customers to great content, via easy, frictionless user experiences. Through this investment, both Sky and You.i TV will be able to share learnings and gain insights into how world-class viewing experiences can be easily replicated across multiple devices."
