Charter Completes Spectrum Rebranding

June 22, 2017
Last week, Charter Communications (NASDAQ:CHTR) completed the nationwide Spectrum rebranding in the legacy Charter, Time Warner Cable ...

Last week, Charter Communications (NASDAQ:CHTR) completed the nationwide Spectrum rebranding in the legacy Charter, Time Warner Cable and Bright House Networks areas by making Spectrum available to new and current customers in Hawaii.

"At Spectrum, our goal is to provide customer-friendly products at competitive prices over our state-of-the-art network and backed by great service," said Jonathan Hargis, executive vice president and Charter's chief marketing officer. "By completing the rollout of Spectrum in all the markets we serve, including last week's launch in Hawaii, Charter has reinvented the cable industry and set the stage for an exciting future for consumers, our employees and the communities we serve."

Spectrum services are now available in 41 states. In addition to Hawaii, Spectrum's network passes 50 million households in major metro areas like New York City, Tampa, Orlando, Dallas-Ft. Worth, Southern California, New England, upstate New York, the Carolinas, Kentucky, the Midwest and the Northwest.

The company plans to hire 20,000 new employees by bringing back jobs from overseas call centers, insourcing its workforce and adding more positions.