According to a report from Ooyala, mobile and tablet devices reached 30% of all online video views during the third quarter of 2014, representing a 114% year-over-year increase. Ooyala predicts that mobile and tablet viewing will reach 50% of all online views by late 2015.
Other findings indicate:
- Year-over-year, smartphone and tablet views more than doubled, showing a 114% increase.
- Smartphone and tablet video views made up 6% of all online video views in Q3 2012. In eight subsequent quarters, growth has exceeded 400%.
- Tablet viewers spent 23% of their time watching videos between 30 minutes and 60 minutes long, the most of any device.
- Connected-TV viewers spent 80% of their time watching video longer than 10 minutes.
